Professional people photographer
Caroline Gratrix, owner of VIVA Photography approached Feelgood Ceative to create a new visual style and website. Caroline had recently made the decision to move away from her Studio based photography and focus more on working with businesses to capture their People, Culture and Workplace.
We took a collaborative approach to working with Caroline, guiding her through the design process to ensure we were all on-board throughout. The new visual style needed to be bold, differentiate itself from competitors and look professional. Once we had agreed the visual style we then moved on to designing the website. The key goal for the website was to put her work and identity upfront and highly visible. The website also needed to be easy to update, have clear and simple navigation so clients could find the information they need and show case her work in a professional way.
We created the website in WordPress which meant the website would be easy to update and manage, Caroline can upload new pictures, change text and add new case studies to the website.
The branding and website development and launch was a success and Caroline is already seeing results. This is due to the excellent collaboration we had with Caroline which helped us create a brand that we are proud of.