Podcast and editorial services


Branding, Logo Design, Web Design

Story Publishing

Suzi and Rupert were once journalists, always on the hunt for a good story. But now, they’re the team behind Story Publishing, and they’re taking their love for storytelling to the next level. They joined forces with Feelgood Creative to show the world just how creative and thought-provoking they are. With a mission to help businesses find their voice and share stories that connect with their audience, build trust, and create positive relationships. These two are ready to spread the magic of storytelling far and wide. Get ready, people, because Story Publishing is here to help you!

Our solution

After a series of virtual pow-wows, we agreed to give Story Publishing a brand refresh that included a revamp of their visual identity, imagery, tone of voice, and messaging. This would be rolled out across a freshly updated website, new marketing materials, lead generation downloads, a newsletter, and a podcast. We kicked things off with a discovery meeting where we took a deep dive into Story’s current content, checked out the competition, and figured out what was working and what needed a boost. With this information in hand, we had a clear understanding of the direction Story needed to take.

Hi, we’re Suzi and Rupert, journalists with storytelling at our core.
We help you find your voice and share stories that connect with your audience, building trust and positive relationships.

The result

With a brand new look, Story is now showcasing their personality in a clear and consistent way across all their platforms. Their bold visual style is paired with written content that highlights their expertise and easy-going nature. The fully revamped website seamlessly blends the visual style with the written content, creating a powerful marketing tool that reaches out to both existing clients and new customers. Story’s brand refresh is a true representation of their no-fuss and result-driven approach.